Kevin Jobsky
Marketing Executive

 
 
ICM Controls Corporation
April 2006 to Present
Inside Sales & Marketing Manager

For nearly five years, I have headed up the company's marketing efforts, while providing top support for the more than 50 direct and indirect sales personnel, and the hundreds of distribution channel partners across the country.

I work directly with the company President to devise and implement the core marketing strategies to drive growth across both the OEM and aftermarket business segments.

Currently, I am engaged in the development of both the SEO redesign of our corporate Web site, and a new multi-tiered merchandising program to be rolled out in 2011. I manage the relationships with our Boston-based Public Relations firm McNeil, Gray and Rice, as well as various design firms and printers.

The company's graphic artist reports directly to me, and together, we generate and maintain a merchandising and collateral database for more than 100 products.

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